Brand animation
Process animation
Goodyear.
About the project
A packaging process animation for Goodyear, created through an agency from a supplied script for internal and client-facing use.
The brief
Create an animation explaining Goodyear’s packaging process for internal and client-facing use. I worked through an agency, with only a script supplied as the starting point.
The approach
The supplied script became a visual explanation of the packaging process. The main production challenge was delivering the animation within a very small budget.
The finished work
A packaging process animation for internal and client-facing use. The client was impressed by how much the finished animation delivered within the available budget.
